Maestrani teams up with Dufry to launch Munz Swiss Organic Chocoballs at Zurich Airport : The Moodie Davitt Report
SWITZERLAND. Swiss chocolate company Maestrani has unveiled an activation at Zurich Airport in partnership with Zürich Duty Free (Dufry) to support the launch of MUNZ Swiss Organic Chocoballs.
The Munz Swiss Organic chocolate activation on level 2 (Dufry has stores on two levels) will remain till the end of June.
The Munz Swiss Organic range is exclusive to travel retail. Maestrani has introduced Chocoballs to the channel following the successful launch of Munz Swiss Organic chocolate bars, which are available in six flavours: White Raspberry, Milk Salted Caramel, Dark Coconut, Dark Espresso, Dark 72% and Dark 85%.
The Munz Swiss Organic chocolate activation emphasises the brand's Swiss provenance
The activation invites passengers to sample both the Munz Swiss Organic bars and Chocoballs and learn more about the Munz Swiss organic chocolate commitments through an engaging direction board. As part of the promotion, customers are offered exclusive discounts and environment-friendly travel jute bags as a gift with purchase.
The Chocoballs with praliné-truffle fillings are available in three varieties: Swiss Milk, 60% Dark and Caramel & Salt. It's made from all-natural ingredients that are 100% organic, Fairtrade certified and CO2 neutral. The choco balls are single twist wrapped and sealed in a fully recyclable gift box.
Passengers are offered a complimentary jute bag on making a purchase
The brand noted: "We only use the pure organic variety of coconut oil in our Swiss Chocoballs for the amazing silky, melty texture it adds – and most importantly, to support a sustainable alternative to palm tree oil."
Munz Swiss Organic Chocoballs are now also available at Geneva, Istanbul, Ankara Esenboğa, İzmir Adnan Menderes, Milas–Bodrum, Larnaca International, Manila Ninoy Aquino International and Jeju International airports. ✈
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